Skip to main content

Posts

Showing posts from July, 2017

After school, what next??

Getting into college can be considered as an achievement in the life of a young adult, a step in the right direction, a means to achieving set goals and so many other positive things. Secondary school has just ended and there is that feeling of excitement, coupled with uncertainty. This is a new terrain and you are wondering how well you would cope as a student. Alas, you commence your academic programme, and it’s not as bad as you think, no, it is way more exciting. So many cool new friends, you can actually decide not to attend classes. And yes, you have no one controlling you. Wow. “This is going to be one good phase of my life”, you think to yourself. Then examinations approach. You realize you have to study in order to get good grades (Remembering that your dad told you getting a job is impossible without those grades). You dedicate your time to making sure your results come out excellent: you cannot risk not having a job. Your uncle had assured you of giving you a job at that

The Big Branding Lie, and Why The Triangle Of Profit Is Critical To The Survival Of Your Business.

(Disclaimer: This article was not written by the administrator but was seen to be a vital piece worth sharing). What is the biggest challenge every business owners faces? No need to burst a vein guessing. I’ll tell you for free. It’s… MARKETING Selling. Finding clients and getting them to buy, and not just buy, but getting them to buy enough times so that your business become profitable and you can use the proceeds to fulfill those lofty dreams you have – buy the nice house, drive the luxury cars, vacations in the world nicest spots, travel in style, etc. But here’s the scenario that happens with the typical business person. First, they start a business, then they do the bare minimum like – create social media accounts because you see, the mantra every business “guru” is chanting today is: “everyone is on social media”! Then they take beautiful pictures of their logo, their product, their office and plaster it everywhere, because they want to… BRAND! Wow, branding! Th

Carving a Niche!!

Before I commence.let me drop this (Niche: Any position of opportunity for which one is well-suited, such as a particular market in business.) The world is such a dynamic place. Especially for business and careers. Some many years back, Cornelius Vanderbilt made a lot of money with the railway business In the US. Today, Bill gates is filling his shoes in the IT field. Making career and business choices used to be quite easy in the past. You only had to pick one of three fields to be successful. It was either medical science, engineering or law. The case is totally different today. Ten years ago, there were no jobs with titles like digital marketing, SEO, Front end development, even the Android app development seemed like a foreign word. so things are changing. And things will change again. Internet of things (IoT) and virtual reality(VR) might just be next big thing. One thing still remains, all fields are relevant. A lot of recent graduates, frustrated by the lack decent

And We're LIVE

THE BUSINESS VIEW  This is just a quick introduction to the blog, The Business View. As the name implies, we'll be talking a lot about business. (now hold on) , do not get bored just immediately.This is not the stock exchange publication or the national budget discussion forum; we have news and TV stations for that. What we'd be seeing more frequently would be highlights of potential business opportunities we may not have put into consideration as we would understudy some of the supposedly successful people in various industries (different kinds of people including some of the celebrities you don't seem to recognize as business people: this was why the word "supposedly" had to be used). The main idea is to motivate every aspiring entrepreneur to chase that big business dream and work towards making them become their story. these are mainly my views and i would be pleased to get your comments as to whether my opinion holds water or not. "NOW BRACE FOR IM